Marketing

Jenny B. is a huge fan of the phrase “work smarter, not harder.” Once we have developed a clear look and message for your brand, it is time to present your brand to your ideal customers where they are, ready to hear from you. Let us help you stand out from your competition.

PR & Advertising

Our specialty is making sure people hear it, whether they ever set foot in the woods or not. Combining great storytelling, an instinctual nose for news, and solid media relationships, we get our clients’ causes, issues, and brands covered – in print, on the airwaves, and online. Besides managing the media, we will tailor your message for all your most important audiences, from employees to customers to investors.
Leveraging our media relationships and a mix of tactics from high-profile media events to carefully researched and tailored pitching, we generate high-value media outcomes in mainstream and specialty media with news events, news releases, media kits, and pitching.

Digital Advertising

We establish your online persona and drive website traffic with high-quality, search-engine-optimized, evergreen website copy and editorial content. We also grow your social community and keep them engaged with direct messages and responses in your brand voice while tapping appropriate brand advocates from our network of social media influencers.

Experiential Marketing

We will have them lining up. Building you a bespoke plan that activates your brand in people’s minds and allows them to experience it firsthand through content strategy, podcasts, brand endorsements, product development and licensing, literary and television opportunities, appearances and events, speaking engagements, advertising, affiliate marketing consultation, and social media marketing strategy.

Strategy

We digest business intelligence, marketing goals, brand vision, and product logistics to provide best-of-breed execution plans tailored to your needs. Whether your business is pre-launch or has already gone public, we've got you covered.